
We collect this information to provide you with excellent services and keep you informed about updates that matter to you.
Under UK data protection law, you have several important rights regarding your personal information. We must respond to your requests within one month.
Request copies of your personal information and details about how we use it.
Ask us to correct or delete information you believe is inaccurate or incomplete.
Request deletion of your personal information when appropriate.
Limit how we can use your personal information in certain circumstances.
Object to the processing of your personal data when we rely on legitimate interests.
Request transfer of your information to another organisation or directly to you.
Remove your consent at any time when we rely on it as our lawful basis.
We process your personal information only when we have a valid legal basis to do so, ensuring compliance with UK data protection regulations. Each data processing activity is carefully considered against these established grounds.
You have given us clear, unambiguous consent for us to process your personal data for a specific purpose.
Processing is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract.
We need to process your personal data to comply with a common law or statutory obligation.
Processing is necessary for our legitimate interests or the legitimate interests of a third party, provided your rights do not override those interests.
We are transparent about which lawful basis we rely on for each processing activity and can provide further details upon request.
We must have a valid legal reason for collecting and using your personal information. Our primary lawful basis is your consent.
We obtain your permission after providing all relevant information about how we'll use your data.
We use your information to provide the services and goods you've requested from us.
With your consent, we send service updates and marketing information that may interest you.
We collect personal information directly from you when you interact with our services. This ensures accuracy and gives you control over what information you share with us.
This includes information you provide when making purchases, creating accounts, contacting us, or using our services.

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, and protect our legitimate interests.
Specific retention periods depend on the type of information and the purpose for which it was collected. We regularly review our data holdings and securely delete information that is no longer needed.
We are committed to not keeping your data longer than 36 months and ensuring secure disposal when retention periods expire.
We take your privacy seriously and only share your personal information when necessary and appropriate.
Organizations we're legally required to share information with, such as regulatory bodies or tax authorities.
Emergency services when necessary to protect life, prevent serious harm, or assist in urgent situations.
We never sell your personal information to third parties for marketing purposes.
If you have concerns about our use of your personal data, please contact us using hello@carinamcfarlane.com
If you remain unhappy after raising a complaint with us, you can complain to the Information Commissioner's Office.
Email: hello@carinamcfarlane.com
For any questions about this privacy notice or to exercise your data protection rights, please don't hesitate to contact us.
Information Commissioner's Office
Wycliffe House, Water Lane
Wilmslow, Cheshire SK9 5AF
Helpline: 0303 123 1113
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This privacy notice tells you what to expect us to do with your personal information. We're committed to protecting your data and being transparent about how we use it.